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A product introduction
Bring sampling, promoters and demonstrations together around a new product and its target audience.
Coordinate promoters, merchandising, field sales and campaign support around your products and outlets. Bring store execution and customer engagement into one workforce plan.
Connect store-level work with the sales and campaign activities around it.
Use these examples to think through the work, then adapt the brief to your business.
Bring sampling, promoters and demonstrations together around a new product and its target audience.
Plan merchandising and audit activity across the outlets selected for the programme.
Define the territories, outlet visits and field sales roles needed for the next stage of coverage.
A consumer brand needed direct product trial and stronger in-store visibility across selected outlets during a promotional campaign.
Prepare your requirement
A clear product and outlet brief helps connect the right roles with the right activities.
Share your requirementTell us your products, outlets, activities and dates. We’ll help you plan the people and execution support.